Third Edition

Book Description

Audience: MBA and Executive MBA strategy courses
Approach: Pankaj Ghemawat, in collaboration with Bruno Cassiman, David Collis and Jan Rivkin, has prepared the third edition of an introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is meant to be rigorous in its research base, pragmatic in its focus, and concise. The third edition includes new, full-length chapters on competitive dynamics (with Bruno Cassiman) and on corporate strategy (with Jan Rivkin). 

Book Information

Offers a contemporary yet historically grounded perspective on the field of strategy. Reflects the version of Harvard's required Competition and Strategy course offered to MBA students. Combines up-to-date academic thinking with examples and insights drawn from consulting. DLC: Strategic planning.